5 Reasons to Wrap Your Company Vehicles

You’ve seen them around town: those colorful, attention-grabbing vehicles wrapped with a company’s logo and graphics. You remember them, but chances are you’ve never considered how vehicle wrapping could benefit your business. That’s right; you don’t have to be a major corporation to have a customized fleet of your own. Here are 5 ways vehicle wraps can benefit your business, no matter what industry you’re part of.

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Why Businesses Can’t Afford to Write Off Google+

You remember Google+. It’s Google’s social media platform that debuted to lackluster reviews several years ago, and since then has been doing, well, not a whole lot. While Google+ certainly hasn’t become the next Facebook, the place where you go to share photos of your kids and see what your high school classmates are up to, it has become a big game changer for businesses. Here’s why you can’t afford write off Google+.

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5 Awesome Ambient Marketing Campaigns

Ambient marketing, also known as ambient advertising or ambient media, is a unique form of advertising that uses its surroundings in unexpected ways. Think totally outside the box from conventional billboards and signage. Ambient marketing is one of those things that’s best explained by example, so let’s take a look at five fantastic campaigns to help get your creative juices flowing.

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24/7 Social: Getting Started with Hootsuite

Managing one social media platform for a business can be daunting, let alone managing multiple accounts! It’s easy to get discouraged when you’re trying to keep up with Facebook, Twitter, Google+, and the latest flavor-of-the-week platform. Don’t despair. A simple program called Hootsuite can help you manage all of your platforms, 24 hours a day.

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5 Social Media DON’Ts for Businesses

If you’re a business owner, you probably know by now that it’s crucial to make social media part of your marketing strategy. Creating a Facebook account is easy enough, right? But, when it comes to managing a social platform for a brand, there are certain “no-no’s” every business should avoid. Here are five of them:

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Is Your Business Using This (Cheap!) Advertising Medium?

What if we told you there was an advertising medium that could generate between 30,000 and 70,000 impressions per day? You could continue to enjoy this exposure for as long as you wanted, and you only had to pay a one-time start-up fee. Sounds too good to be true, right? But incredibly, these are the stats the Outdoor Advertising Association of America (OAAA) attributes to vehicle wraps.

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